The Women Behind The Business

The Women Behind The Business

Meet the Founders of Lizabella

Hi Everyone, 

Welcome to Lizabella!

I’m Elizabeth, I am a proud alumna from California State University, Fresno where I earned a Bachelor of Science in Business Administration with an emphasis in Marketing as well as a Minor in Spanish. Going into college I knew exactly what I wanted to major in and that was business. Luckily for me, I was influenced to follow that path pretty early on in my high school career. During that time, my family owned a women’s boutique in Sanger, Ca and that was where I fell in love with all aspects of the business of fashion. There I was in charge of the visual merchandising, managing our social medias, getting all of our merchandise ready to put on the floor, and working with customers to make sure they had help finding exactly what they were looking for.

Since then, I knew I wanted to open a boutique of my own after graduating from college and I feel confident that now is the time to just go for it. I am so excited to start this journey with Elisandra to bring to you our trendy style that is based on comfort and balance.

Hey There,

I’m Elisandra

I was born and raised in Michoacán, Mexico and I am a first-generation graduate from California State University, Fresno in a Hispanic household. Ever since I can remember I have been passionate about fashion, styling, getting dressed up, and being creative with clothing. During my high school years, I knew I wanted to start a career in the fashion industry and that is what drove me to get involved in the Fashion Merchandising department at Fresno State. There I learned the business aspects of fashion and how to successfully start and run your own business. As a young girl from a small town in Mexico, I never thought it would be possible to start my own business but my education, experience, and my close relationship with my college friend and business partner Elizabeth have prepared me to start this journey. I am so proud to introduce Lizabella. Through Lizabella I hope to inspire women to know that they can achieve all of their goals while still having a passion for style and being fashionably comfortable in what they choose to wear. 

 

 

So how did we get here?

We met while attending CSU Fresno during the fall semester of 2015 and thankfully, after being partnered up for our fashion merchandising group project, we got to know each other and discovered that we had similar interests and goals. 

We both were Marketing Majors, we both knew we wanted to start our own businesses, and for the next few years we were going to be taking all the same business classes.

One day we decided to carpool to school and that was the day we said we would start our business together once we were done with school. It’s been three-four years since we’ve graduated and we are finally ready to introduce Lizabella, our online clothing boutique.

We are so excited to show you what we have been working on and we hope you are just as excited as we are!

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